1. Massage shampoo through wet hair and rinse.
2. For best results, follow with the kure strength repair conditioner, then the kure multi-task repair treatment.

• For 55% less breakage*and 2x stronger* hair after one use.
• Clinically proven to be safe for color-treated hair.**
• Key Ingredients:
  • Bond fortifying technology: helps target and strengthen the bonds in hair most prone to breakage due to environmental stressors, heat, chemical treatments and more.
  • Plant butters: vitamin-rich mango butter, borage oil + shea butter.
  • Vegan proteins: derived from quinoa and provide keratin-like benefits.
  • Sea buckthorn: known as one of earth’s most potent, omega-rich plant sources, this superfruit berry nourishes strands, scalp and skin while restoring lipids in the hair to help increase shine, manageability, softness and strength.

*After one use, when used as a system.
**Clinically tested when shampoo and conditioner are used as a system.

water/aqua/eau, sodium c14-16 olefin sulfonate, cocamidopropyl betaine, glycerin, disodium cocoamphodiacetate, peg-7 glyceryl cocoate, hippophae rhamnoides (sea buckthorn/argousier) fruit/seed oil, borago officinalis (borage/bourrache) seed oil, persea gratissima (avocado/avocat) oil, mangifera indica (mango/mangue) seed butter, butyrospermum parkii (shea/karite) butter, hydroxypropyl guar hydroxypropyltrimonium chloride, lavandula angustifolia (lavender/lavande) flower extract, chamomilla recutita (matricaria/matricaire) flower extract, rosmarinus officinalis (rosemary/romarin) leaf extract, hydrolyzed quinoa, aminomethyl propanol, bis-pca dimethicone, butylene glycol, disodium edta, disodium peg-12 dimethicone sulfosuccinate, peg-12 dimethicone, peg-150 distearate, polyquaternium-10, polyquaternium-7, polysorbate 20, propylene glycol, glycol, glycol stearate, glycol distearate, sodium methyl cocoyl taurate, citric acid, dehydroacetic acid, benzyl alcohol, phenoxyethanol, potassium sorbate, sodium benzoate, benzoic acid, fragrance/parfum, benzyl benzoate, hydroxycitronellal, limonene