1. Apply a small amount to damp hair.
2. Massage.
3. Rinse.

• Gently cleanse blonde, highlighted, silver or gray hair and eliminate brassy tones with this purple toning shampoo.
• Infused with antioxidant-rich pomegranate extract, known to help prevent color fade from environmental exposure and free radical damage.
• Borage oil helps visibly reduce signs of damage while restoring radiance for lighter, brighter blondes.

Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Cocoamphoacetate, Glycerin, Silicone Quaternium-22, Cocamidopropyl Betaine, Borago Officinalis Seed Oil, Punica Granatum Pericarp Extract, Olea Europaea (Olive) Oil Unsaponifiables, Cota Tinctoria Flower/Leaf/ Stem Extract, Helichrysum Italicum Extract, Linum Usitatissimum (Linseed) Seed Extract, Verbascum Densiflorum Flower/Stem Extract, PPG-3 Myristyl Ether, Polyquaternium-10, Phenoxyethanol, Hydroxypropylgluconamide, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Caprylyl Glycol, Polyquaternium-53, Hydroxypropylammonium Gluconate, PEG-12 Dimethicone, Phenethyl Alcohol, Dimethylglucamine, Sodium Gluceptate, Laureth-4, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate, Glycol Distearate, Allantoin, Lecithin, Lysine HCl, Proline, Shikimic Acid, Zinc PCA, Sodium Benzoate, Citric Acid, Lactic Acid, Tartaric Acid, Acid Violet 43 (CI 60730), Potassium Sorbate, 1,2-Hexanediol, Parfum (Fragrance), Benzyl Benzoate, Hydroxycitronellal, Benzyl Alcohol